Online PR Agency for B2B

Online PR Services, Targeted Outreach, and Digital PR Campaigns for B2B Companies

What We Do

Search Authority specializes in online PR for B2B brands in complex, high-value markets. Our approach connects your business with decision-makers through media placements, targeted journalist outreach, and digital PR campaigns focused on measurable outcomes. Every service is designed to increase your brand credibility and generate sales opportunities.

In B2B, your buyers look for expert insights and credible information before making decisions. Our team ensures your company and product are present in the channels and publications your market trusts.

We Help B2B Companies Secure Media Coverage That Drives Qualified Leads

Online PR Services Designed for B2B Growth

Explore the main ways we help B2B companies build credibility and reach new buyers through online PR. Each service below includes a brief definition and explains when it is most effective for your business.

PR articles are paid news pieces about your company, leadership, or products that are published in trusted industry outlets. This service is ideal if you want to promote a new product, secure coverage in a specific publication, or arrange an interview on a topic that matters to your business. If your goal is to reach a targeted audience quickly and control your message, paid publication is the most direct route.

We manage the selection of the right outlet, coordinate the paid placement, and produce content that delivers both exposure and clear business results.

Targeted PR outreach means we send your press release directly to carefully selected journalists and industry news websites, rather than relying on automated or bulk press release submissions. Unlike generic distribution platforms where your news can get lost among thousands of other releases, we take the time to research and connect with contacts who have a real interest in your story.

Our approach ensures your announcement stands out, lands on the radar of relevant journalists, and gets published in the channels your buyers actually read. This leads to real coverage and greater business impact.

See how targeted PR outreach helped a fintech client gain coverage in 85 publications across 11 languages and secure 81 high-quality backlinks, building instant credibility and industry recognition at launch. Read the full case study.

Digital PR campaigns are coordinated efforts built around original research, studies, or white papers, designed to earn your brand mentions and links in respected media.

This service is for established companies looking to compete with industry leaders and increase brand recognition over time. We handle planning, content creation, and promotion, helping you build lasting credibility, strengthen your domain, and stand out in search results.

CASE STUDY

For Next Generation, a fintech backed by Tempo France, our targeted press outreach secured coverage in 85 publications across 11 languages, resulting in 81 live backlinks and features in top outlets like Cointelegraph and ZeroHedge. This direct, hands-on approach helped the client build instant credibility and industry recognition at launch.

Read the full case study

85 media placements in 11 languages for one launch.

Our Approach to Online PR Aligns with B2B Sales Cycles

We start with your specific business objectives, whether you need more inbound leads, want to educate your market, or aim to accelerate sales cycles. Every PR activity is mapped to the stages of your buyer journey, supporting both brand awareness and sales enablement.

Our integration of online PR and content marketing ensures every media win leads prospects to content that answers their questions and moves them toward a buying decision. This strategy increases your visibility, builds trust with technical audiences, and generates qualified opportunities for your sales team.

B2B online PR requires industry knowledge, precision outreach, and results that support real business growth.

Why B2B Companies Trust Search Authority Solutions for Online PR

We focus on industries with complex products and long sales cycles, including fintech, SaaS, blockchain, iGaming, and other B2B tech sectors.

All outreach is managed by senior PR professionals who build relationships with the journalists and media platforms your buyers follow.

Our services are designed to complement your content marketing and sales strategy, not operate in isolation.

Every activity is tracked and reported using business metrics like share of voice, lead quality, and measurable growth in authority.

Online PR Services for Specialized B2B Industries

Fintech companies

Online PR builds trust, showcases compliance, and positions your fintech solutions as secure and innovative. We help you reach financial media and industry analysts that decision-makers rely on.

SaaS and AI startups

We generate rapid visibility for SaaS and AI startups by placing your experts and products in technology publications and thought leadership features. This supports early adoption and investor confidence.

Crypto and blockchain ventures

Our PR strategies highlight your technical credibility and regulatory clarity, securing placements in crypto, blockchain, and financial outlets. This builds legitimacy in a competitive, fast-evolving space.

iGaming and betting technology providers

We drive exposure for iGaming tech by earning mentions in gaming and business media. Our campaigns focus on building market credibility, supporting new product launches, and attracting partnerships.

Ready to Elevate Your Brand?

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